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Solving Dealer System Data Issues for Top Public Dealership Group


  • $11 Billion Dealership Group

  • Over 200 dealers and repair shops


The Challenge:  Correct multiple data issues, identify and code duplicates within the strict business rules of their Dealer system consisting of about 5 million records

Intense Fear and concern for losing valuable data, and creating inaccuracies in the Dealers’ sales and service data


Our Task: Create an automated, end-to-end process that handles the unique issues in their eco-system, updates data points, adheres to privacy, and identifies records to combine based on their restrictions and business rules


Result: Worked closely with their teams to analyze thousands of records, create layouts, create automation, review results, implement adjustments and identify and code the duplicates

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